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Why We Do It

Building Character . . . Changing Lives

One of the most difficult challenges in homes, communities, and educational settings is teaching children basic character values that are so desperately needed in today's society. Escalating social-emotional problems have caused our youth to struggle with:

  • Peer Pressure
  • Self-control
  • Social Media
  • Problem Solving
  • Bullying
  • Decision Making

As a consequence, we live in a world that has become less kind. Here are just a few statistics that pose great risk to our children:

  • There is a measurable dip in empathy among today's youth. Teens are now 40 percent lower in empathy levels than three decades ago, and in the same period, narcissism has increased 58 percent.
  • There has been a clear increase in peer cruelty. Youth bullying has increased 52 percent in just four years (2003-2007) and bullying can now be evidenced in children as young as three. Cyber-bullying has tripled within a single year.
  • The plugged-in, high-pressure culture is leading to a mental health epidemic among young people. One in five youth meets the criteria for a mental disorder in their lifetime. Teen stress is now at higher levels than that reported by adults.[1]

The Two by Two® approach assumes an optimistic view of life with the goal to inspire change, build core values, and generate positive environments in educational settings, families, and communities through character education.

 1 Four reasons take from Borba, Michele, Ed.D. Unselfie-Why Empathetic Kids Succeed in Our All-About-Me World (2016), p. xv-xvi